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Dipl.-Hdl. Felix Weißmüller

Dipl.-Hdl. Felix Weißmüller

Research Assistant and Doctoral Candidate


Institut für Marktorientierte Unternehmensführung
Kaulbachstr. 45/I
80539 München

Phone: +49 (0) 89 / 2180 - 2877
Fax: +49 (0) 89 / 2180 - 5651

Office hours:
Wednesday, 10:00 - 11:00 (on appointment)

More Information

Curriculum Vitae

Felix, born in 1985 in Munich, is a research and teaching assistant at the IMM. He studied Human Resource Education & Management at the Ludwig-Maximilians-Universität Munich with minors in politics and sociology. Prior to his university studies he completed a banking apprenticeship. Throughout his academic education, Felix gained practical experience at UniCredit Bank AG, where he also wrote his diploma thesis. Before he joined the IMM team, he worked for over a year as a research and teaching assistant at the University of Passau, Chair of Accounting and Management Control.

Research area

  • Advertising Effectiveness
  • Formation of Trust in Business Relationships
  • Experimental Methods