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Marktforschung

Authors/Editors: R. Rinkenburger
S. Scharf
L. Zimmermann
Published: 2009
Type: Articles in Books and Non-Refereed Journals
ISBN/ISSN: 0340-3084
Published in: Das Wirtschaftsstudium
Additional information: Lange Verlag, Vol. 38 (10), S. 1323 - 1325