IMM
print

Language Selection

Breadcrumb Navigation


Content

Multi-Group Analysis in Partial Least Squares (PLS) Path Modeling: Alternative Methods and Empirical Results

Authors/Editors: M. Sarstedt
J. Henseler
C. M. Ringle
Published: 2011
Type: Articles in Refereed Journals (International)
ISBN/ISSN: 1474-7979
Published in: Advances in International Marketing
Additional information: Vol. 22, S. 195-218