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Incorporating Strategic Product-Mix Decisions into Simulation Games: Modeling The "Profitable-Product Death Spiral"

Authors/Editors: J. Cannon
H. M. Cannon
M. Schwaiger
Published: 2012
Type: Articles in Refereed Journals (International)
ISBN/ISSN: 1046-8781
Published in: Simulation & Gaming
Additional information: Vol. 43 (6), S. 761-777
Additional information: doi: 10.1177/1046878111434474