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Components and Parameters of Corporate Reputation – an Empirical Study

Authors/Editors: M. Schwaiger
Published: 2004
Type: Articles in Refereed Journals (National)
ISBN/ISSN: 1439-2917
Published in: Schmalenbach Business Review
Additional information: Vol. 56 (Januar 2004), S. 46 - 71
Additional information: Corporate Reputation