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More for Less? A Comparison of Single-Item and Multi-Item Measures

Authors/Editors: M. Sarstedt
P. Wilczynski
Published: 2009
Type: Articles in Refereed Journals (National)
ISBN/ISSN: 0342-7064
Published in: Die Betriebswirtschaft
Additional information: Schäffer-Poeschel Verlag: Vol. 69 (2), S. 211 - 227