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Corporate Reputation in the Recruiting Market - Effects on the Willingness to Apply and on Salary Premiums

Authors/Editors: M. P. Schloderer
S. Raithel
P. Wilczynski
M. Schwaiger
Published: 2009
Type: Articles in Refereed Proceedings (International)
Published in: Abstract and Presentation at the 5th International Colloquium - Academy of Marketing: War for Talent, Brand, Identity and Corporate Reputation SIG
Additional information: Cambridge, UK