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Predicting Stock Market Performance: Exploring the Differential Role of Stakeholder Groups' Perceptions of Corporate Reputation

Authors/Editors: S. Raithel
M. Schwaiger
L. Zimmermann
Published: 2011
Type: Articles in Refereed Proceedings (International)
Published in: Proceedings of the 15th International Conference on Corporate Reputation, Brand, Identity and Competitiveness
Additional information: New Orleans, Louisiana, USA