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Dr. Matthias Schloderer, MBR

Dr. Matthias Schloderer, MBR

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Curriculum vitae

Matthias, born 1983 in Munich, is a research and teaching assistant at the IMM. He studied business administration with majors in empirical research and corporate planning, marketing as well as market psychology at the Munich school of Management.

Research areas

  • Corporate Reputation
  • Multivariate analytical methods (particularly SEM with PLS)
  • Psychological marketing